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nike factory group Wu Changchang accept business newspaper reporter when the interview also expressed the discrete profession manner. He said that," These two year some Nike enterprise's meeting for the placement of orders `looks at very beautiful', but the data often is meets `to deceive people', the volume of order cannot represent the terminal sale achievement after all, many Nike enterprise's goods, only are actually in the step by step channel business grain bin."

Looked like in him, these finally have not sold the goods, all are completely "the timing bomb", to a certain extent, occupies the nike shoes online enterprise the cash class, will create the future to be very long in period of time, the Nike enterprise will be unable the risk which will estimate accurately." According to clothing profession convention, if these stocks surpasses for 3 years, reduces toward its damage to goods value, the warehousing qualification and so on, not only very difficultly brings the profit for the Nike enterprise, but also can become the cloth wrapper which Nike Corporation will future develop."

Wu Changchang believed that, except the cash class which takes, stays at a high level a stock more tremendous influence then is the nike air max australia enterprise next season order form growth, once "the Nike enterprise is kept in stock ties up the hands and feet, is unable the expanded reproduction, the Nike dealer on has the goods to be difficult on hand, does not dare again to stock with goods rashly."

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